We’ll Take it From Here
It’s no secret NBA players earn significantly more than their female counterparts in the WNBA. The reason? The NBA’s viewership surpasses the WNBA’s by over threefold.
To combat this disparity, we created a campaign to launch on the last day of the men’s season and the first day of the WNBA’s. It’s the perfect time for them to take the ball and satisfy die-hard fan’s desire for more of their favorite game.